Western Canada Mart Intelligence
One week cost one rancher $199 a head.
Last October, 600 lb steers dropped thirty cents a pound in one week. Same calves, different cheques. CattleIQ gives you live auction data and a built-in AI market advisor that knows your cattle, your costs, and your home mart.
Free. No credit card. Built for producers who sell through the ring.
Live from the sale ring
Here's what 600 lb steers brought this week.
Straight off the sale sheets. Updated after every presort. Sign in to dial it in to your mart, your weight class, and your type of cattle.
600-699 lb steers. Cycling through recent weeks. Rankings change every sale.
The cost of guessing
What it costs when you don't know the market.
Before and after
What changes when you have the data.
What CattleIQ does
Three questions you ask every sale season.
Not another dashboard. Just the answers to the decisions you're already making.
When should I sell?
Tells you if the market's heating up or cooling off. Volume, price direction, and where we sit compared to last year — in plain English.
“Prices are still climbing but they're slowing down. Volume's picking up. Last year peaked about 8 weeks from now.”
Where should I haul?
Shows you what each mart paid for cattle like yours this week. Weight, sex, type. The actual spread between yards, not a provincial blend.
“For your 600 lb steers, Saskatoon was twelve cents a pound better than Lloydminster this go-round.”
Sell now or put more feed into them?
Tells you exactly what the market needs to be at the heavier weight for the extra days on feed to pencil out.
“To break even at 750 after 60 days, you need $5.08. Market's sitting at $5.42 right now.”
What it looks like inside the app
Year-over-year
See the pattern before it repeats.
This year's prices laid right on top of last year, week by week. You can see the spring rally, the fall peak, and the crash when everyone dumps calves at once.
- Last October, prices dropped $0.30/lb in a single week — that's $199/head on 50 steers
- 2026 prices are running higher than 2025 through the same weeks
- You can scrub through any week inside the app to see the comparison
Also included
Everything else that comes with it.
This year vs last year
Prices laid on top of each other week by week. See the pattern.
Type and colour
What Black, Tan, Charolais and the rest are bringing at each yard.
What your herd is worth
Punch in your lots. See what they'd bring at today's prices.
Weight-price ladder
How the price drops as weight goes up. Know where the sweet spot is.
Weekly reports
Coming soon — your herd value and market read, in your inbox every Monday.
Works on your phone
Built for the truck, the kitchen table, and the sale barn.
Getting started
Thirty seconds and you're in.
Pick your yard
Tell us which mart you usually haul to. All 12 Western Canadian yards are in here.
Punch in your cattle
Head count, weight, sex, type. Takes a minute. You'll see what they're worth at today's prices.
Check the market
See if it's the right week to sell, which yard is paying best, and whether more days on feed pencils out.
Built-in AI advisor
A cattle market advisor in your pocket.
Ask it anything. It knows your cattle, your home mart, your costs, and your sale history. No menus to navigate, no filters to set — just type a question like you're texting your market advisor.
Why this exists
Built for the people who actually sell cattle.
The buyers and clerks already have the numbers. It's about time the seller does too. Same sale data, just organized so you can actually use it before you haul.
Built in Western Canada for Western Canadian producers. The tools match the decisions you're already making — not features dreamed up by someone who's never been to a sale.
Transparency
We tell you what we know. And we're straight about what we don't.
When a clerk writes “BLK” we call it “Black cattle” — not “Angus” — because we can see the hide, not the pedigree. If we're guessing, we say so.
Weather, trade, and futures all move the market too. We're not fortune tellers. We just show you what the sale sheets say so you and your buyer can make a better call.
Common questions
Is this a price guarantee?
No. It's real sale data and historical patterns. Markets move every day — use it alongside your own judgement and your order buyer.
What does it cost?
Nothing right now. No credit card, no catch. We're building this for the producers who actually sell cattle.
How's this different from Canfax?
Canfax gives you a provincial weekly average. This shows you what Yorkton paid versus Saskatoon for your exact type of cattle, this week.
Who's it for?
Cow-calf guys and backgrounders who sell through presort sales in Western Canada and are tired of guessing.
Where's the data from?
Real presort sale results from the auction marts. Updated after every sale day.
Works on my phone?
Yep. It's a website — works on your phone, your tablet, the computer at the kitchen table. Nothing to download.